From TikTok and Google thinking about working together and Snapchat's surprising growth to Elon Musk considering making Twitter a paid service, and Google really stressing the importance of quality in how they decide what to show you when you search, it's all here in our monthly digital marketing mashup.
We know sometimes you just need to know where to start. So we’ve put together a little guide to help you understand what budgets could look like for some of the most popular marketing platforms. There are a tonne of options, and they all vary so much, so we’ve outlined just a few to get you started. This is not a checklist, more a starter for ten, so have a read and then have a think about the right platforms for your audiences, and go from there!
We’re talking landing pages: what they are, why we need them, and how to make them really, really good.
From your marketing strategy to your website, content marketing and brand, we’re removing the complexity by sharing the fundamentals you should focus your marketing efforts on, to help drive results for your business.
What is GA4? How is it different from GA? And how do you move over to it? We cover all of this and more in our round up of what's in store with GA4!
Understand the basics of what SEO is, how it works and why it's important to your business to ensure it's the best and optimised as much as it can be. Presented by Fran Bellingham, Founder and CCO of Virtual Marketers.
Understand the basics of search engine marketing by viewing our Founder and Chief Client Officer, Fran, as she talks about it in plain english - including why it's important for you to use.
As Digital Boost Ambassadors, we’re sharing our extensive knowledge about digital marketing, top tips and shortcuts with SMEs who are keen to sharpen up their digital marketing skills.
Conversion Rate Optimisation (or CRO as it is commonly known), is how you work out how many visitors come to your website, and what you want them to do once they get there.
What’s your ultimate 2022 marketing goal? Authenticity? Reach? Persuasiveness?
The Internet has long been the most popular venue in the world for business. Especially since the COVID-19 pandemic, people are looking more and more to the digital world for the products and services that they want to buy.
Did you know that around three-quarters of the world's population is on social media? In New Zealand, we have social media penetration of 82%.