Fran explains the essentials of search engine marketing (SEM), highlighting the importance of combining search engine optimization (SEO) for organic traffic and search engine advertising (SEA) for paid visibility to effectively increase website traffic and attract high-intent users.
We're hearing a lot about ChatGPT at the moment – but what does this mean for content writing and SEO? We explore all the ways ChatGPT can be your blog-writing buddy, as well as the human aspects this impressive AI tool can't quite replicate... yet.
This comprehensive guide explores the unique aspects of social media in the Kiwi context, providing insights and strategies to help your business maximise its online presence.
In our latest video, we break down the simple steps to craft engaging videos that will capture your audience's attention in minutes.
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