Jessica

 

Virtual Marketing Manager
Core Team

Jessica is an all-rounder Marketing Manager with a passion for blending creativity and analytics to deliver results. She has built a versatile career across both agency and in-house roles. From crafting brand identities to delivering multi-channel campaigns, from big-picture strategy to hands-on execution, Jessica brings a comprehensive skillset that spans the full marketing lifecycle.

Her journey has taken her from leading marketing and communications at a marine-tech start-up in Aotearoa, to managing clients for a London-based social media agency, with plenty of freelance adventures in between to broaden her marketing expertise. Whether fully subscribing a new product in a competitive market or driving meaningful campaigns that deliver impact, she brings strategic thinking and an intuitive grasp of storytelling to every challenge.

Outside of work, you’ll find Jessica photographing scenic corners of the world, out on a windy day kitesurfing, or enjoying a good book on the beach. A creative at heart, she brings warmth, wit, and wide-ranging experience to every client and project.

Read 
Jessica
's 
articles...
What Makes a Great Brand?
3
 minutes
Marketing 101

A great brand is one that people remember, trust, and feel a connection to. It's more than just a nice-looking logo; it's how a business makes people feel and what it represents. In this post, we'll explore what makes a brand truly great, why the best brands move people and create a lasting impact.

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Marketing With The Help Of Artificial Intelligence
3
 minutes
Marketing 101

AI is transforming marketing from smarter targeting to instant content creation. But here’s the catch: use it too much, and you risk losing trust, tone, and connection. The key? Knowing when AI boosts efficiency, and when only humans can deliver authenticity.

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The Quiet Power of Consistency
3
 minutes
Marketing 101

Going viral might get you attention, but it doesn’t build a brand. The real winners are the businesses that show up consistently creating trust, boosting SEO, and staying top of mind. We unpack why consistency beats viral hits every time and share 5 practical ways to build a sustainable content rhythm that drives long-term growth

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