Alana

 

Gray

Client Services Director
Core Team

Alana has spent her career working primarily for iconic Kiwi nursery brands including Mokopuna Merino, Mountain Buggy and Phil&Teds in a range of sales and marketing roles.

Alana really enjoys digital and social media marketing as it’s so measurable and dynamic and allows you to test, review and refine. 

Nowadays, Alana loves working with small businesses to help them grow their profile and increase sales. In the last few years with Virtual Marketers, Alana has worked with our clients to develop their marketing strategies, launched new websites and online stores, executed digital campaigns and helped to manage their day-to-day marketing activities.

Outside of work she’s spending time renovating her home, hanging with her kids and binge-watching the latest Netflix release.

Alana currently works across our whole agency and leads our marketing team and delivery.

Read 
Alana
's 
articles...
Is it better to invest in SEO or in running ads on Google?
8
 minutes
Marketing 101

The Internet has long been the most popular venue in the world for business. Especially since the COVID-19 pandemic, people are looking more and more to the digital world for the products and services that they want to buy.

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How to use Instagram Stories to market your business
8
 minutes
Templates

Want to expand your reach, engage your audience, and start generating a following on social media? Consider these 13 ways to start using Instagram Stories this year. These handy tips can help set your social media marketing strategy up for success.

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Is Canva replacing Graphic Designers?
6
 minutes
Marketing 101

The graphic design tool Canva has revolutionised the marketing world, particularly for social media marketers, since it hit the mainstream a few years ago. It was founded by Australian Melanie Perkins who spotted a business opportunity when she realised how frustrating it was to learn how to use existing graphic design software.

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Brands Can Now Use Ads Inside ChatGPT. We Tested It
8
 minutes
Grow Your Business

We put OpenAI's new ChatGPT ads to the test with real money. Here's what worked, what didn't, and whether it's worth it for your brand.

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The Complete New Zealand Social Media Marketing Guide
10
 minutes
Grow Your Business

Everything Kiwi businesses need to know, from platform selection and content strategy to local case studies, paid advertising, and expert FAQs.

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Web Design in Auckland: Your Complete Guide
5
 minutes
Grow Your Business

Everything Auckland businesses need to know about web design, from what makes a great site to how to choose the right agency.

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What our client's say about us

“Advantage Business has been working hard on its digital marketing during the past six years. We knew what we wanted to achieve but were met with regular challenges including covid and tough economic times. We had a range of frustrating experiences with the digital marketing partners we worked with and achieved limited results. Since working with VM, our digital marketing results have transformed.

Our collaborative approach means that we both know where we have come from, where we want to get to, and how to get there. While we still have a long way to go, we know that our work with VM will produce real and sustainable channels for us to engage with new clients who can benefit from our professional services.”

Dominic Moran

Partner / Board Chair