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Define Your Brand With Confidence

We create stunning brands and brand guideline documents that help your team stay consistent and professional across every channel.

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Why Virtual Marketers?
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Experience Brand Designers — No jargon, no fluff. We get the essence of your brand and make it beautiful.

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Tailored to your brand — We don’t use templates. Your guidelines will reflect your unique tone, personality, and style.

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Supports scale — Perfect for businesses growing their teams, launching campaigns, or working with external partners.

One-off fee starting from

$1920.00

+GST/NZD
Set the Standard for Your Brand

Whether you're growing fast or tightening your messaging, consistent branding builds trust. We’ll help you define how your brand looks, sounds, and shows up in the world — then package it all into clear, usable guidelines.

From tone of voice and messaging to logo use, fonts, colours and imagery — you’ll have a document that keeps your brand cohesive, whether it's your team, our designers, or your agency creating the work.

Clients we have created or refreshed brands for

Brand Packages

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We offer brand development to suit businesses at any stage through our Brand Development package.

Our New Brand Guidelines package is perfect for startups or growing businesses that need to clearly define their brand voice, identity, and visual style from the ground up.

For more established brands, our Guideline Refresh is ideal if your business has evolved but your existing guidelines no longer reflect who you are — helping you stay consistent and relevant across all touchpoints.

Express Brand Kit

Are you a small business, startup or have budget and time constraints but need an incredible brand?

Best for

If this is your situation, you don’t need a full brand strategy yet, you just need a logo and core assets done quickly so you can launch, test and learn before diving in the deep end with a massive brand project.

Your Virtual Marketers team

Michelle - Design Lead, Brand & Web Designer

Email Michelle our Brand Expert
What's included
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30 Minutes Brand Discovery Workshop - A collaborative session to define your vision, values, audience, and brand personality.

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Logo Design - With 3 options to choose from and 2 rounds of feedback.

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Templates - A branded email signature and business card template.

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1 Page brand guide - So your brand stays consistent

$1920.00

+GST/NZD
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Strategic Brand Kit

With a brand strategy, design, and a clear execution plan, we will give you the kit and plan to show up consistently and professionally.

Best for

Startups, growing businesses, or any business that need us to guide you through a focused workshop, handle the research and design, and deliver a complete brand, so you can stay focused on growing your business. 

Your Virtual Marketers team

Brand Strategist, copywriter (if required), Designer, and Project Manager.

Enquire to get started
What's included
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1 hour Brand Discovery Session - A collaborative session to assess your current brand identity and identify what needs to evolve.

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Logo & brand element design - Based on our findings from competitor brand research and strategic insights we will  create 3 logo and brand concepts for you. You’ll be presented with  a full brand presentation, supported by detailed, multi-page brand guidelines to ensure consistency as you grow and work with multiple suppliers and staff.

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Multipage Brand Guidelines - Keep your identity flawless as you scale with a comprehensive brand playbook. This deep-dive blueprint documents everything from precise typography and expanded color palettes to layout rules and imagery direction. It’s the definitive guide your team and partners need to maintain absolute visual consistency across every single touchpoint.

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Brand Rollout & Collateral Strategy - A strategic rollout plan for your supporting marketing collateral. We design additional templates—like brochures starting at just $500—on an as-needed basis, with clear, separate quotes for each custom add-on.

Pricing

$4,950

+GST/NZD
Brand refresh

Evolve your brand without starting from scratch — a refresh that reflects who you are now.

Best for

Businesses evolving their offering, shifting audiences, or modernising their look and feel — without doing a full rebrand.

Your Virtual Marketers team

Brand Strategist, Copywriter (if required), Designer, and Project Manager.

Get a quote
What's included
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Brand Discovery Session - A collaborative session to assess your current brand identity and identify what needs to evolve.

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Visual Refinement - Updates to your brand’s visual elements — including colours, fonts, logo usage, and imagery style.

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Messaging & Voice Refresh - Refinement of tone of voice and key messaging to better align with your audience and direction.

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Updated Guidelines & Rollout Support- Delivery of an updated brand summary or guideline document, with optional internal rollout materials like team explainers or comms.

POA

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Our 3-Step Process for Brand Projects

1.

Brand Discovery Session

We get to know your business, audience, values, and voice. This becomes the foundation for your guidelines.

2.

Development & Drafting

We create your brand recommendations/guidelines — covering visuals, messaging, tone, and usage — and send a draft for review.

3.

Final Delivery & Handoff

We provide your final document in an easy-to-use format and can help train your team to use it consistently.

Don’t know (or see) what you need?

Book a call with us!
Whether you’re launching something new or just trying to keep up with content demands, we can help you find the right starting point and build a plan that makes sense.

Contact us

Frequently asked questions

When should I consider a brand update?
A brand update is ideal if you already have an established brand that needs refinement — think updated messaging, refreshed visuals, or better tone alignment. Brand creation is a full build from the ground up, perfect for startups or businesses launching a new identity.
Do I need brand guidelines?
Yes — if you want consistency across your marketing, having clear guidelines ensures everyone (including external partners) uses your brand correctly. We offer these as part of both our brand creation and update services.
Will I get more than just a logo?
Absolutely. Visual identity development includes logo design, colour palette, and font selection, along with guidance on how to use them.
What if I like my visual brand but need help with the rest
Yes — we can provide standalone support for brand voice and messaging if you're happy with your visuals but want to improve how your brand sounds.
Can you create other brand tools like sales packs and brochures?
We can! Many clients choose to add branded templates for social media, presentations, or email as part of their package. Just let us know what you need.
What if I already have a logo and colour pallete?
No problem. We’ll work with your existing assets and build a consistent brand around them — including messaging, voice, and updated guidelines.
Can you help onboard our internal team with the new brand?
Yes — we can provide internal comms, team explainers, or even lead a brand handover session to help your team get aligned.
How long would it take to get my new brand?
Timelines vary depending on the scope, but most brand creation or update projects take between 2-4 weeks from workshop to final delivery.

Our customers finding success.

Helping Smith Biomed Empower Kiwis with At-Home Health Testing

Read case study
Advantage Business

Giving Advantage Business the Advantage with Strategic Digital Marketing

Read case study

Validating the Australian SME Market Potential for a Unique Cybersecurity Solution

Read case study

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We create strategic content plans tailored to your business goals, brand voice, and audience journey.

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Strategy-led — We align your content to your brand, messaging, and growth goals — no filler content here.

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Customised for your channels — From blogs to social to email, your plan will reflect how your audience actually engages with you.

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Search engine optimised and reviewed content for your digital reach.

One-off fee starting from

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Senior-level advice — Led by experienced marketers who’ve built strategies for all kinds of businesses.

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From big picture to next steps — We balance strategic thinking with practical actions.

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No fluff, just focus — You’ll leave with a roadmap that actually helps you move forward.

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