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Content Plan

A customer-focused content plan outlining topics, SEO opportunities, channels and frequency recommendations to reach your audience.

Popular advantages:

A plan with all you need to start creating, writing and posting

Guides & examples of content to engage your audience

Supporting your team with an SEO content plan to execute on

The service

Sometimes knowing what to write is the hardest bit � so let us do the hard yards! We�ll build a one-off content plan for you to deliver against containing the best topics for you to target, the best SEO for increased traffic, and the best content types for your audience. Examples, supporting research, channels and frequency are all included, once delivered you simply need to get writing!

The levels

3-Month Plan


3-month content plan

Based on market knowledge provided by you

2 key topic areas/themes

1 hour briefing session & 1 hour handover session

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6-Month Plan


6-month content plan

Baseline market research by our team

4 key topic areas/themes

1 hour briefing session, 1 hour handover session & 1 hour check in session after 1 month

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12-Month Plan


12-month content plan

Detailed market research by our team

6 key topic areas/themes

1 hour briefing session, 1 hour handover session & 1 hour check in session after 1 month

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How do our one-off deliverables work?

The process:

Circle - digital marketing checklist 2023
1. Meet your VM manager

Kick start our work together by meeting your “person”. They’re your primary point of contact, so you only need to communicate with them throughout the project, and they’ll manage the tasks and other specialist team members as needed. Trust us, you’re going to love them.

2. We refine the brief

We work with you to make sure we know exactly what you want and need, and what other factors need to be considered when it comes to this project.

3. We make a plan!

Now that you’ve met your person, and given us a good brief, we will develop a plan of action for your project. This plan will include a review of the process we’ll undertake, when we’ll need your input, and what success will look like. 

4. We get access & deliver

The next thing is to give our team access to all the tools and accounts we’ll need to work on this fundamental – whether that’s just website access or access to your full brand kit, we’ll make sure we have it all sorted before we start. Then we’re ready to go!

Don’t know (or see) what you need?

Book a call with us! We’re real people and love to make a connection with teams we might be working with. We can talk through what level of support you might need, and what sort of subscription would work best for you.

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Frequently asked questions

Who will be delivering my work?
Our team is made up of marketing experts from across New Zealand, Australia and the UK, and is always growing. The specific manager of your work will depend on the chosen one-off, but you can see all of our current team over in our team section.
Can I change my one-off level later?
If we have not onboarded you into the project yet, then yes we can allow you to purchase a new one-off on a different level (eg. a 6-month content plan, instead of a 3-month content plan). Once the new one-off has been purchased we will refund the amount of the first one-off to your account.
How does payment work?
When you purchase our one-off services you will complete an upfront payment via credit card through our payment provider Stripe. This is a secure service used by some of the largest commerce companies in the world.

Ready to get your Marketing Project started?