Bellingham

5

 minutes

Marketing 101

Fran gives us a rundown on the famous marketing funnel - what it is, customer mindset at each stage and how to best meet your customer needs as they move down.

5

 minutes

Marketing 101

As we hurtle towards 2024, the digital marketing skills required to be a successful marketer are growing and changing. The marketing profession is changing a lot due to tech and how consumers behave so we believe to have a successful marketing career, you need to keep learning and stay updated on industry trends.

6

 minutes

Marketing 101

We all use it, most of us daily, many of us hourly… but what makes great social media content? We’ve created a guide to help you craft compelling social media content that resonates with your audience.

3

 minutes

Marketing Careers

We uncover the essential trends shaping the industry, from the revolution in customer experience to the groundbreaking impact of AI and the critical importance of sustainability.

4

 minutes

Marketing 101

Discover the secret behind impactful marketing reports. We share how incorporating audience insights, channel performance, and conversion metrics can drive actionable insights and foster informed decision-making to propel your business forward.

3

 minutes

Grow Your Business

Unlock your growth potential with our handy guide, packed full of expert marketing strategies and insights to navigate the complexities of modern marketing.

4

 minutes

Marketing 101

We've compiled a comprehensive guide to the most useful marketing events and conferences in New Zealand throughout the year. Whether you're a seasoned professional or just starting in the field, these gatherings promise to be a gateway to invaluable industry insights, networking opportunities, and a bit of fun too!

10

 minutes

Grow Your Business

As Digital Boost Ambassadors, we’re sharing our extensive knowledge about digital marketing, top tips and shortcuts with SMEs who are keen to sharpen up their digital marketing skills.

10

 minutes

Marketing 101

In October 2021, there were 1.2 billion websites in the world … and along with that brings loads of self-labelled ‘web design specialists’ to match this rising demand.

8

 minutes

Marketing 101

Did you know that around three-quarters of the world's population is on social media? In New Zealand, we have social media penetration of 82%.

3

 minutes

Marketing Careers

I have made a conscious decision to remain on the tools in my marketing career, irrespective of the level of role I have. This decision was the right one and was reinforced by my experience when I returned to the digital marketing landscape after taking four years away to have our children. It genuinely felt like a quantum shift in just four years, so many new tools and processes - AND acronyms. I also had the gender pay gap to tackle, but that’s for another blog!

3

 minutes

Grow Your Business

We all know marketing is important... but there are lots of moving parts, lots of ways of doing things, and a lots of technical information that can be hard to refine down to simple tell you if it's working or not. Here are the top things to keep and eye on to help you know if your marketing is working.